Coffee to the People
2020 Local Heroes Documentary Edition
Funded

Coffee to the People

The banks say they’re “too young, dumb, and broke” but two queer Pilipinx youth are daring to thrive, with Intent Coffee

Length45:00
GenreDocumentary

Pitch video

Synopsis

Coffee is the most popular beverage consumed in the Global North, but is grown almost exclusively by the Global South. Why are these countries still impoverished? Why don’t we hear about the price fluctuation of coffee in the media? Why don’t we hear about the effects of climate change in relations to the mass migration of Black, Indigenous and Brown peoples? The production of coffee continues to be steeped in a long history of colonialism, food insecurity, exploitation and environmental degradation. Coffee to the People will explore how Intent Coffee is advancing a more equitable, sustainable and inclusive coffee industry by uplifting Indigenous coffee producers in the Philippines and how they are hiring, investing and empowering racialized and marginalized folx in Amiskwaciy (Edmonton).


Production

Interview Roster

Mavi Tolentino
Mavi Tolentino

Mavi is a 23 year old Queer-Pilipinx and is a co-owner of Intent Coffee, based in Amiskwaciy, Treaty 6 (Edmonton AB). They are passionate about decolonizing and community building through food, coffee, clothing, storytelling, and movement. They strive to unearth, restore, and reclaim Pilipino culture through uplifting and mobilizing fellow Pilipino/x/as.

Reika Herradura
Reika Herradura

Reika is a 22 year old First Generation Queer Pilipina residing in Amiscwaciy-wâskahikan (Edmonton AB), and co-owner of Intent Coffee. Intent is a reflection of her passion for creativity, making lasting connections with the community, and being unapologetically Pilipina. Creating spaces for her communities to gather, eat, and just be themselves gives her the most joy.

Production Design

Intent Coffee is a genuine reflection of the culture and experiences of its members; our film will be a genuine reflection of Intent Coffee
At the end of the day, the perpetual motion slows. Community comes together, and hearts are joined in shared laughter.
Everywhere you look in Intent Coffee, there are little touches that show a real human warmth underneath it all. And what's warmer than a lucky cat?
The juxtaposition of warmth and minimalism is everywhere within Intent Coffee
The movement, and the energy, never stops. It only changes to match the emotions of the moment.
There's a feeling of constant motion when the coffee shop is open.