Aru and Noori, both download a social dating app, and get pulled into a world of augmented reality. Everything falls apart, when Aru begins to change his visible stats around different people, to feel accepted in different groups.
Two young South Asians navigate the world of dating in the distant future, ruled by a new subculture & hands-free tech.
Lux-Me is a sci fi romantic comedy that takes place in the near future. It follows two South Asians, Aru and Noori, who both download the Lux-Me app, which pulls them into a world of augmented reality. In an identity obsessed society, this app allows users to display their stats overhead (Gender Identity, Age, Relationship Status, Interests). As part of a new generation of South Asians living in Vancouver, our characters must try to balance their bi-cultural lives with the “modern” times. The parents, Millennials, must teach their children of the Alpha Generation the culture from previous lifetimes. Everything slowly starts to fall apart as Aru begins to change his stats around different people, in order to feel accepted.
Meet Rendering Glint films, a collective of creatives and storytellers who aim to showcase diverse narratives through film. Our array of individual skills like directing, writing, editing and multicultural advocacy make us a strong team for the job.
Project Lead, Director, Writer, Host, Producer, Social Media Strategist
Aru is a complicated guy with many facades or identities. As much as he is silly and fun loving on the outside , he is often lost and aloof, especially regarding who he truly is deep down. He is very outgoing around others, but alone, he is empty and lacks depth or meaning in his life. Throughout the story, he convincingly switches between multiple identities to please different people, demonstrating how malleable yet lost he is as a person.
Noori is fun, independent and loves life. She enjoys going out, being adventurous, and is very ambitious. Her positive, bubbly energy is contagious to say the least. She's a helping hand and a breath of fresh air to everyone she meets.
Rima is Aru's older wise crack sister. She is extremely sarcastic and loves to pull Aru's strings, but at the end of the day, cares for her family more than anything. She's funny, mature, and loves dancing.
The lazy and laid back best friend of Aru. Arnie often steers gullible Aru into trouble, but they always have a grand adventure while they are at it.
Metro Vancouver is one of Canada’s growing hubs for multiculturalism. That’s why Lux-Me uses Metro Vancouver’s diverse communities & culture as the backdrop for its narrative. For a web series to take place in a multicultural city, representation of minority communities is key. Minorities are soon to be the majority, so why aren’t we seeing more diverse individuals on screen? Lux-Me will change this, without forcing diversity. It will make fair representation the norm. Lux me represents the south Asian, the non binary, & lgbtq communities, along with other marginalized groups.
We are seeing the formation of new subcultures and individuals who have formed fusion bicultural identities (For example, a harmonious balance between Canadian and Chinese or Canadian and Iranian culture). Our show provides representation for these communities of bicultural individuals who may not relate entirely to Bollywood or Korean cinema, or to Eurocentric Hollywood alone.
Our show demonstrates how the landscape, skyline and businesses of Metro Vancouver are going to evolve in the near future to fit community values for efficiency improving digitization, environmentally friendly consumerism and minimalist yet practical urban aesthetics. We will be showcasing iconic Metro Vancouver locations and highlighting local businesses in order to keep the focus of the series Vancouver based.
Metro Vancouver has consistently been ranked as Canada's greenest place to live. Lux-Me will build on the projected growth of environmentalism in Metro Vancouver and showcase how future generations of Vancouverites may be living in a zero carbon, zero waste society. Within the show, we will incorporate forecasted trends of autonomous electric and shared vehicles, biking, organic diets, the growth of tech companies, and more. We believe this city will soon be an idealistic metropolis and by producing a show like this, it will only encourage communities to create this earth-conscious utopia.
Lux -Me will have a cool color palette, utilizing blues, teals, greys and light browns.
We forecast the hair in our series to be sleek, bold, and colorful, with fresh edgy cuts.
The Lux-me makeup will be fun, and bold, with metallic sheens, glitter, color accents, and texture. We believe people will be more daring with their makeup looks, and even men will dabble in cosmetics to enhance their looks. Standing out will the trend.
The fashion accessories will be colorful with pops of shine and metal, as well as lots of hardware accessorizing. We will be utilizing metal details, cyberpunk inspiration, and lots of abstract sunglasses as people of this future are quite knowledgeable and conscious of the effects of the sun.
Tech fashion will be a huge aspect of the Lux-Me style. We plan on incorporating L.E.D. lights, fibreglass, and wearable tech gadgets because accessories will serve a purpose beyond just fashion.
The future fashion of Lux-Me will incorporate many nuisance tones of gender neutrality with people of every gender, identity fusing their styles to create a bold, forward look that goes beyond gender binaries. Men will be seen wearing make-up and accessories just as much as women, and women will not be limited to feminine colors and cuts. Neutral fashion will be the norm of fashion, especially for youth of the alpha generation. The parents generation of millennials may be seen adhering more to traditional gender norms.
Lux-Me will demonstrate the future of Indian fashion as a fusion style between western and eastern designs. There will be lots of color mixed with traditional fabrics and modern cuts. South Asian Alpha youth may not necessarily wear traditional Indian clothing but they will more likely fuse Indian elements like jewelry, colors and fabrics into their everyday style.
Metro Vancouver has a large South Asian population, especially in Surrey. Our two leads are of South Asian descent making Lux-Me a series that will highly appeal to persons of South Asian ancestry and giving us a huge audience pull.
Most teenagers and adults will relate to this show, however it is for all ages. There is a lot of social commentary on generational gaps in these age groups, which would be interesting for these age groups to witness.
Our promotion begins right during pre-production by utilizing multiple social media outlets such as: Facebook, Twitter, Snapchat, and Instagram. This will include interviewing South Asians with a variety of questions related to the technology that is used on the show. Furthermore, behind the scenes footage will be uploaded to these applications and all material will be added with a #LuxMeSeries hashtag.
Creating a world for the audience to participate in would be an incredible way to have people involved in the series. Putting people into a new world, will give them a look into the world we are creating. This includes making fake TV ads that would be playing in the show, but releasing them before the show is out. This is to give an idea of what entertainment would be like in the future.
Engaging with the audience from pre-production and throughout the project will allow us to highlight what demographics are engaging with the content and what applications are most popular. Targeting those demographics would work perfectly in order to gain an Organic reach. Facebook will be used for interview videos with heavy text for those who choose not to use sound. We will use Snapchat and Facebook, and additional content like soundtracks and extra scenes to provide content for the audience to engage in.