Sharing the magic of photography – one sheet of instant film at a time.
What happens when you give a photo, instead of just taking it? This documentary will explore this question, using the magic of instant film. I’ll take to the streets of my hometown, photographing the people I meet. We'll share the anticipation as the film develops in front of our eyes, and then I'll give them the image I create. The significance of this exchange is something I experienced firsthand when I brought instant film to Peru, and photographed the folks I met there. Now I want to bring viewers with me, so they too can see the magic of photography, and the powerful experiences you can have when you share instant film with others.
We have an enthusiastic host, a super talented camera crew and an editor already assembled to make an incredible documentary! We're totally ready to roll!
Did you know that instant film is the #1 top-selling item on Amazon in the camera category? There's a huge and loyal fanbase for instant film and they would love to see a documentary that shows just what makes it so magic.
Then there are the photographers out there who haven't tried instant film yet, but are interested in anything to do with photography. They're going to love seeing the spotlight on photography, and will be curious about a new way of approaching the art.
And how about everyone who has a camera phone and uses it to snap photos? They'll want to see what happens when you approach photography in an entirely different way.
Don't we all just want to feel a bit of magic in life? Anyone looking for a dose of that sparkle will connect with a movie that aims to bring more magic into the everyday.
Each subject that is photographed will receive both their photo, as well as a card with the social links for the movie, encouraging them to connect and follow along with the project as it unfolds. Their own participation in the movie will get them excited, and they'll share it with their friends and family. Word of mouth is awesome!
Over the past 10 years I've been both a photographer and a photography teacher. I now have an awesome audience of over 80,000 photographers worldwide that I can share this with directly. They'll be the backbone of the first effort to spread the film, and they're a lovely, positive, and enthusiastic group! I'll ask them to share it with all the photographers they know, and it will reach far and wide.
We already have a relationship with the company that creates the most popular brand of instant film. We'll appeal to our contacts to have them promote the documentary to their enormous global audience of instant film fans!
Who doesn't love to go behind the scenes and see how a documentary is made? The answer is no one. Through social media and email newsletters, we'll bring our audience into the movie before it's even done, and get them engaged and excited to see the final result.