Five friends becoming adults in a world where culture, identity, life and love are constantly in flux.
Welcome to Surrey is a comedic webseries about having a background in one culture but born and raised in another. Suneet, a law student in Toronto, comes home to Surrey to look after her ailing father. She reconnects with old friends and re-ignites a romantic relationship that forces her to choose between the predictability of her old life and the exciting but scary potential of her new one, confronting what it really means to leave home and become an “adult”.
Meet our amazing team! We are a group of passionate storytellers who want to see a world where media reflects the audiences that are watching it. With our wide and different past experience, we are coming together to tell true Canadian stories.
Metro Vancouver’s culture is unique in the world but also where global culture is heading. Where else could you have authentic sushi, authentic gelato, and authentic samosas all in the same meal? It’d be gross, but you could do it. With a mix of so many cultures working in harmony, Surrey is a truly Canadian city. And we want that city and it’s people to see finally themselves in that positive light.
The show is shot entirely on-location, creating opportunities to showcase the diversity of the geography and culture in British Columbia while growing a community that is proud to see themselves represented. The City of Surrey is excited to jump on board and help us secure the outdoor locations and public buildings we need to make the best show possible
Too often people, mostly young people, feel as if they have to hide their “foreign” culture because it’s “different.” But our society loses so much value when that happens. We put a lot of focus in how to creatively integrate multiple cultures and values into Welcome to Surrey. People in Surrey drink chai at hockey games, eat samosas at Superbowl parties, and rock Kanye and Bollywood music all in the same playlists. We want to show that not only is it ok to be part of multiple cultures, but that it has tremendous benefits and hilarious results. There’s no need to fear being different.
When people see themselves reflected, they feel validated, recognized, and can go about their days feeling better about the world and their place in it. We strongly believe that if our stories and views are not being reflected in the media, it is our responsibility to share them ourselves.
By partnering with well-known local brands, we want to extend our presence across platforms and into the physical world, engaging with the local community from an early stage.
So why make Welcome to Surrey? Because, to paraphrase our Prime Minister, “it’s 2016”. We’re proud to finally have a federal cabinet that reflects Canada. It’s time we had stories that reflected Canada too.
Our audience goes beyond the local. While Surreyites can and will love the show, similarly receptive demographics exist around North America, and the fact that the show is online opens it up for all of those people to watch and share. Cities like Mississauga, Calgary, Abbotsford, Langley, and countless others are also experiencing rapid growth and a fusing of cultures that aren’t sufficiently represented in modern filmed media.
Although our core target audience is aged 13-34, Welcome to Surrey is an intergenerational show that can be enjoyed by the whole family. That’s right, a modern webseries with no swear words (!), where the narrative and characters work for both youth and their parents.
With the range of new immigrants and first-, second-, third-generation communities and beyond, our region reflects a real, lived diversity that our television, films, and popular culture sorely lacks.
Welcome to Surrey takes advantage of the multi-platform nature of the web from day one. In addition to the core episodes themselves, behind-the-scenes footage on Snapchat and Facebook, and additional content like soundtracks and extra scenes all provide the opportunity to grow a deeply engaged on- and offline community.
Engaging with the audience from an early stage will also allow us to see where the most actual engagement is happening. If people are mostly watching our snapchat channel over other platforms, for example, we will adapt our message to take advantage of that. We have the flexibility to evolve our tactics for the audience rather than expecting the audience to adapt to us.
Unlike TV shows, webseries don’t just disappear after broadcast. By taking advantage of our experience designing and facilitating workshops, we want to expand the lifespan of WTS by having workshops for young filmmakers and storytellers, showing them the power of telling their own story and helping them feel that it is possible to do so in an economically sustainable way.